El crowdfunding se refiere a la inversión de un gran número de personas en una empresa. La gente puede apoyar a las empresas o realizar proyectos con sumas relativamente pequeñas.
Kitle sermaye birikimi, birçok kişinin projelere veya şirketlere küçük miktarlarda yatırım yapmasıyla oluşur. Bu durumlarda, projelerin gerçekleştirilmesi sadece şirketin kendi kaynaklarıyla finanse edilemez. Hedef, yatırılan parayla bir kazanç elde etmektir.
Crowdinvesting nasıl işler
Crowdinvesting, çevrimiçi platformlar üzerinden çalışan crowdfounding ile benzer şekilde işler. Kişiler ve ilgilenenler, seçtikleri projelere minimum katkı miktarında yatırım yapabilirler. Minimum yatırım miktarı şirket tarafından belirlenir. Yatırımcılar, ekonomik bir nedenle kârlar elde etmek amacıyla hareket ederler.
Fark: Crowdfunding ve Crowdinvesting
Crowdfunding, genellikle ürünlerin veya hizmetlerin desteklenmesi ve geliştirilmesi için kullanılır. Crowdinvesting ise bir şirkete destek vermek istenildiğinde avantajlıdır. Crowdinvesting, bağış değil, yatırım olup, yatırım karşılığında sponsorlara şirket hisseleri verilir.
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